M KFCExperience Survey: Customer Satisfaction is one of the most important parameters in several industries. This is the key to sustenance in certain industries like Restaurants. Although the taste of the dishes might attract more customers, the customer satisfaction and hospitality of the employees decide the fate of the food outlets. The turnout at restaurants might be too low only because of two reasons. Either they offer really bad food or their employees are often too rude to their customers. This is the reason why most of the Employees of a Restaurant are advised to take up courses on handling customers and it has a huge impact on the organization’s business. Most of these chain of outlets offer surveys to improve the features of their restaurant which includes everything from the taste of the food to the items on the menu and even the color of a dish.
KFC is a chain of the restaurant which is hugely popular for its chicken Burgers. KFC believes that customer satisfaction can give them an edge over their competitors and try to impress their customers to the maximum possible extent. KFC believes that understanding the needs of the customer and optimizing their services can help them reach greater heights not only in terms of business but also in terms of Customer Satisfaction. The Survey helps KFC to monitor the behavior of their employees by asking customers to rate the service. So if a staff is not courteous enough, you could easily mention about the staff on the review and KFC uses this information to take necessary disciplinary action on the employee.
KFC offers surveys named as My KFC Experience where they collect information in the form of feedback from their customers. However, KFC believes that you should have tasted their dishes at least once to offer a suggestion. Although the survey is available on the Internet you will need a Survey Code to take up the survey. KFC provides their customers a chance to express their honest opinions about the product in order to customize the dishes as per the customer’s liking. KFC also collects information from their customers about the new varieties they would like to try and uses this data to introduce new dishes which would be liked by most of their customers.
Kentucky Fried Chicken, popularly known as KFC is one of the leading Fast food chains offering a wide range of Vegetarian and Non-Vegetarian fast food items. As the name indicates, KFC became very popular among its customers because of its Fried Chicken.
KFC was established in the year 1952 at The Salt Lake City in Utah. The Franchise was established by Colonel Harland Sanders who is the person on the KFC Logo. The establishment of this franchise is another Inspiring Story. Harland Sanders sold fried chicken on the roadside and even went door to door in order to sell the chicken and make a living. However, now the franchise has evolved into a $23 Billion Dollar Industry mainly because of two parameters. The Unique Taste of their fried chicken and the customer satisfaction program.
The headquarters of KFC is located at Kentucky and hence the name Kentucky Fried Chicken. The Current CEO of the Company is Greg Creed. KFC focuses on customer satisfaction and hence comes with a lot of innovative products to attract customers. However, KFC also believes in customizing these products as per the customer’s liking in order to retain the customer base which is essentially their Customer Satisfaction policy.
How to take up the My KFC Experience Survey
There are certain requirements to take up the My KFC Experience Survey
1. You will need a recently invoice from any of the KFC Restaurants
2. A smartphone with access to the Internet
3. Basic level of the English Language
- You need to visit the official My KFC Experience Survey Site.
- Once the web page loads, you will have to select the suitable language. Since KFC is an international Food, the survey is offered in various languages.
- Now you will have to enter the Survey Code and the Timestamp on the bill. The Survey code is usually present on the bottom portion of the bill.
- Once you enter the required details, click on the Start Button to begin the survey.
- The Survey consists of various question related to the taste of the product, the promptness of service, the waiting time period. Answer all these questions honestly.
- Some question might require a score will some question might require a textual answer for a score. Make sure you answer all the questions.
- In case you do not have access to the Internet, you can call the KFC Helpline to complete the survey.
- Once you have completed the survey, click on the submit button.
- You will be provided with a Validation code which would be valid for 30 days from its date of issue. You could use this code at any KFC restaurant to get some discount on the bill furring your next visit.